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Costa Crociere — Company Profile
Overview:
Costa Crociere S.p.A. — known globally as Costa Cruises — is an Italian cruise line renowned for its vibrant Mediterranean spirit, stylish ships, and a blend of European hospitality with global cruise standards. Founded in 1854 as a cargo shipping company in Genoa, Italy, Costa transitioned into passenger cruising after World War II, becoming one of the pioneers of modern leisure cruising in Europe.
With its signature Italian flair, Costa offers a wide range of cruise experiences designed to bring “Italy at sea” to life through cuisine, art, design, and entertainment.
Parent Company:
Carnival Corporation & plc
(The world’s largest leisure travel group, also parent to brands like Princess Cruises, Holland America Line, and Cunard.)
Headquarters:
Genoa, Italy
Fleet Size:
As of recent data, Costa Cruises operates around 9 modern ships, including:
- Costa Smeralda
- Costa Toscana
- Costa Diadema
- Costa Firenze
- Costa Deliziosa
Costa ships are known for their colorful, art-filled interiors, Italian design aesthetics, sustainable technology, and broad appeal to international guests.
Destinations:
Costa Cruises sails to more than 260 destinations worldwide, including:
- The Mediterranean
- Northern Europe and the Baltics
- The Caribbean
- South America
- The Middle East
- Asia (primarily China and Japan)
- Transatlantic Crossings
- Around-the-world cruises
Brand Philosophy:
Costa Cruises focuses on delivering the warmth and vibrancy of Italian lifestyle at sea — offering guests an authentic, joyful, and relaxing experience. The brand blends cultural immersion, gourmet Italian cuisine, family-friendly amenities, and eco-conscious cruising with Carnival Corporation’s high standards for safety and hospitality.
Key Features:
- Italian-inspired dining curated by Michelin-starred chefs
- Artistic ship designs featuring Italian and international contemporary art
- A wide range of entertainment, including live shows, themed parties, and kids’ programs
- Commitment to sustainability — several new ships are LNG-powered to reduce environmental impact
- Exciting shore excursions tailored to local experiences
Target Market:
European and international travelers — from couples and families to retirees and group travelers — who are seeking affordable, stylish, and culturally rich cruise holidays with a Mediterranean flair.
Core Values:
Italian hospitality, sustainability, cultural celebration, innovation, and guest well-being.
Recent Developments:
Costa has invested in LNG-powered vessels like Costa Smeralda and Costa Toscana as part of its commitment to sustainability. The company is also expanding themed cruises and experiential packages that highlight gastronomy, music, and cultural tours both onboard and ashore.
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